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Deal Detail

East African Breweries plc to Asahi Group Holdings, Ltd

Beverages/Dec 2025
EV / LTM EBITDA
17.0x
EV / LTM Sales
-
Enterprise Value
$4.8B
Primary Source
Company Release

All Observations

Source-specific multiples and notes for this transaction.

Primary?Source TypeFairness Opinion / SourceAdvisorSource YearEnterprise ValueEV/SalesEV/EBITDAEV/Fwd EBITDANoteCitation
Primarypress releasePress Release-2025$4.8B-17.0x-Diageo announces that it has entered into an agreement to sell its 100% shareholding in Diageo Kenya Limited, which holds 65.00% of the shares in EABL to Asahi, including its shareholding in the Kenyan spirits business, UDVK. Asahi is a Japanese listed global beverage leader offering a diverse portfolio of brands centred on beer, alcohol and non-alcoholic beverages, as well as food. Included in this transaction is Diageo’s 53.68% directly owned shareholding in UDVK, a Kenya based spirits producer and importer. EABL, which owns the other 46.32%, has management control and fully consolidates UDVK.Open